Ryan & Cece

DIRECT LINE

When Hollywood calls, Direct Line answers. This is a campaign for Direct Line’s sponsorship of Film on 4. We shot over 60 of these in one day. And by we I mean Daniel Kleinman at Rattling Stick. Legend.

TOYOTA

New Zealand’s toughest truck was going hybrid. Yep, hybrid, like a Prius. We had to convince skeptical rural folk that the new Hilux Hybrid was still as powerful as ever.

So we wrote a headline. It’s currently being towed around the country by a Hilux Hybrid to all of the places Hilux drivers hang out.

TOYOTA

The Hilux has formed a special bond with New Zealanders and between New Zealanders for over three decades. It’s a bond that’s as unbreakable as the ute itself.

And nothing epitomises that more than a good old window-to-window yarn.

TOURISM NEW ZEALAND

The world's first, and only, ad in a passport. 
 

WESTPAC

Blowing things up in the name of credit card security. Boom!

Made by Assembly.

EXPEDIA

This is called ‘jumping on the royal bandwagon’. It appeared in national newspapers next to articles about Meghan and Harry moving to Canada. Thanks Megs.

AUCKLAND TRANSPORT

Starring Aucklander and Hollywood Stuntwoman Zoë Bell.

CAANZ EFFIES

A campaign we did to promote the Effie Awards in New Zealand. It was strangley satisfying watching the top ad men sweat. Shot by Damien Shatford.

ST MATTHEW IN THE CITY

Our first ad. For a little church behind our agency. This went crazy online - 21 million people visited St Matthew's facebook page in a 3 day period over xmas. Communication and excommunication all in one. 

MARIE CURIE

A campaign to get the UK talking about death.

VISA

Three independent shops close down in the UK every day. Sad, but true. So for Visa’s first ever Christmas ad, we took a stand for the high street. All real shopkeepers. In their own shops. Singing for their livelihoods.

Shot by Chris Palmer at Gorgeous.

THE NEW ZEALAND HERALD

These scored a few points in rugby-mad New Zealand.

DB EXPORT

Man made the beer. Mother Nature made the beer garden.

Directed by Jamie Lawrence at Eight.

PARALYMPICS NEW ZEALAND

We took the negative comments paralympians constantly hear and used them to get people to watch the Paralympic Games.

Shot by Lex Hodge at Finch.

Z ENERGY

When Z asked us to help launch their new Cheeseburger Pie, we noticed that it looked remarkably similar to iconic burger advertising when we zoomed in. So project Teaseburger began. We placed billboards in small towns around NZ ahead of the launch of the pie to get locals speculating about just what, or who, was coming.

Southern Cross Australia

A new brand platform and line for Southern Cross Travel Insurance, and the first ad off the rank.

TOURISM FIJI

We open on a white sand beach…

An invitation to the world to visit Fiji again after two years of closed borders. This is a really important campaign for the thousands of locals who rely on tourism. Originally we wanted to cast a volleyball, but the acting was a little flat, so we went for another Wilson instead.

Shot by Fredrik Bond via Flying Fish/MJZ.

ASDA

Most brands go for sentimental ads at Christmas. We just went for mental.

Directed by Los Pérez through Blink.